My collection of Branding assets:

 

Logo:

 

Creative CV:

 

 

 

Different forms of logo use:

 

Web Banner:

 

Business Card:

 

 

 

Reflection:

For the second task, we were tasked with creating a collection of personal branding assets to use to represent us as media practitioners. The task itself required us to create our own logo and professional CV so it was important to focus on this first. The logo was designed and produced using Photoshop and I also used a creative online tool ‘Canva’ to create the template for the CV and other designs. The task was relatively straightforward yet I experienced difficulty in using Canva. It was important in terms of creating a consistent template/theme for my style of branding but the software wasn’t easy to use in attempts to resize some of the designs to correct specifications.

 

Evaluation:

In terms of an evaluation, my response to this task includes completed designs of a logo, creative CV, web banner and a business card. The logo itself is simple yet effective, organising the T and H initials together to create one letter/symbol in a professional appearance. For this task, it was also important to adopt a strict colour scheme which could be easily replicated in each of the designs. The web banner and business cards are successful in that they carry out their purpose, displaying information in a clear, presentable manner yet one improvement I would make to improve the quality of the designs would be to include more illustration, just to make it a more identifiable representation of me.